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Gestão de produções audiovisuais

Gestão de produções audiovisuais

Lisván Lescaille Durand

92,00 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Sociedad y cultura: general
ISBN:
9786209060243
92,00 €
IVA incluido
Disponible

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Sobre IBD

Os meios de comunicação de massa transformam as suas formas de operar com o objetivo de reter e ampliar as suas audiências. Neste contexto, a produção audiovisual tornou-se uma atividade essencial para o posicionamento de conteúdos em plataformas tradicionais e digitais. Inserida nessas dinâmicas globais, Cuba promove investigações académicas para melhorar a eficácia do seu sistema de meios de comunicação públicos. Em consonância com o acima exposto, esta investigação responde à necessidade de aumentar a eficácia na gestão das produções audiovisuais dos telecentros cubanos, propósito para o qual desenvolveu um instrumento metodológico, integrado por um modelo teórico do qual se derivam um procedimento geral e procedimentos específicos que favorecem a melhoria no processo de gestão das produções audiovisuais nos telecentros cubanos.

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