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Genere ibrido nelle presentazioni PowerPoint per le sessioni di difesa

Genere ibrido nelle presentazioni PowerPoint per le sessioni di difesa

Ayad Kamalvand

83,11 €
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Sociedad y cultura: general
ISBN:
9786209237478
83,11 €
IVA incluido
Disponible

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Sobre IBD

PowerPoint, il software più utilizzato per le presentazioni digitali, è impiegato in ambito accademico come mezzo principale attraverso il quale vengono trasmesse informazioni e risultati al pubblico e vengono impartite lezioni e istruzioni agli studenti. In quanto strumento digitale che ospita una serie di supporti visivi, PowerPoint ha aggiunto un canale supplementare per la comunicazione orale, grazie al quale i relatori possono arricchire i loro messaggi verbali con altre modalità di comunicazione, in modo da trasmettere il messaggio al destinatario in modo più efficiente. La caratteristica eccezionale di PowerPoint è la capacità di combinare elementi verbali e non verbali nelle presentazioni, dando vita al concetto di multimodalità. Il libro indaga le caratteristiche visive e retoriche delle presentazioni PowerPoint nelle sessioni di difesa in Linguistica Applicata. Lo studio di questo libro aumenterà la conoscenza dei lettori sulle presentazioni accademiche e sul loro genere ibrido.

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