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Financial Services Marketing

Financial Services Marketing

Christine Ennew / Nigel Waite / Róisín Waite

440,49 €
IVA incluido
Consulta disponibilidad
Editorial:
Taylor & Francis Ltd
Año de edición:
2024
Materia
Empresa y gestión
ISBN:
9781032504636

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Sobre IBD

This fourth edition of Financial Services Marketing firmly reinforces the book’s role as a leading global educational resource, combining appropriate conceptual principles with practical insights on how financial products and services are marketed in the real world.

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