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Ertragsorientiertes Zielkundenmanagement für Finanzdienstleister

Ertragsorientiertes Zielkundenmanagement für Finanzdienstleister

 

95,84 €
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Editorial:
Springer Nature B.V.
Año de edición:
2012
Materia
Ventas y marketing
ISBN:
9783322890474
95,84 €
IVA incluido
Disponible

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  • Librería Samer Atenea
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Sobre IBD

Profilierte Autoren präsentieren anhand konkreter Anwendungsbeispiele innovative und akademisch fundierte Konzepte, Tools, Methoden und Verfahren, die den unter den verschärften Marktbedingungen nötigen Professionalisierungsschub im Finanzdienstleistungsmarketing unterstützen und umsetzen.

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