END OF ONLINE SHOPPING, THE

END OF ONLINE SHOPPING, THE

The End of Online Shopping

JONGEN WIJNAND / WIJNAND JONGEN

31,27 €
IVA incluido
Disponible
Editorial:
World Scientific Publishing Co Pte Ltd
Año de edición:
2018
Materia
Comercio electrónico: aspectos empresariales
ISBN:
9789813274761
31,27 €
IVA incluido
Disponible

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Retail is going through difficult times and is suffering the consequences of both the economic crisis and the digitization of society. Fundamentally, there is a bigger problem: stores cannot keep up with the changing behavior of customers who are connected 24/7, customers for whom there is no distinction between online and offline.The End of Online Shopping: The Future of New Retail in an Always Connected World describes how the smart, the sharing, the circular, and the platform economy are shaping a new era of always connected retail. Retailers urgently need to innovate if they want to stay relevant in a world dominated by marketplaces and sharing platforms. The book contains inspiring examples from different industries — which include the usual suspects such as Amazon, Alibaba, and Google, but also local startups — and covers all aspects of the customer journey, from orientation and selection to delivery.The End of Online Shopping provides an excellent overview of shopping trends and developments worldwide, and offers readers indispensable insights into the future of retail.

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Otros libros del autor

  • END OF ONLINE SHOPPING, THE
    JONGEN WIJNAND / WIJNAND JONGEN
    Retail is going through difficult times and is suffering the consequences of both the economic crisis and the digitization of society. Fundamentally, there is a bigger problem: stores cannot keep up with the changing behavior of customers who are connected 24/7, customers for whom there is no distinction between online and offline.The End of Online Shopping: The Future of New R...