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Diritti di licenza per l’autopromozione nel beach volley

Diritti di licenza per l’autopromozione nel beach volley

Stefanie Prange de Oliveira

50,56 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Deportes y recreación al aire libre
ISBN:
9786209455803
50,56 €
IVA incluido
Disponible

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Sobre IBD

Il beach volley ha le carte in regola per diventare uno sport popolare? In Germania questo sport giovane e emergente sta per affrontare un cambiamento paradigmatico. O riuscirà a professionalizzarsi ulteriormente, ad attirare nuovi sponsor e maggiore attenzione, oppure rimarrà confinato nella sua nicchia sportiva. La manager sportiva e autrice Stefanie Prange de Oliveira ha affrontato questo tema, esaminando i possibili effetti dell’introduzione di una tassa di licenza forfettaria per l’autopromozione. Nel suo lavoro non solo sono chiaramente delineate le posizioni della federazione e degli atleti, ma anche i possibili scenari futuri per il beach volley in Germania. Infatti, indipendentemente da come verrà risolto il conflitto di interessi tra gli atleti e la federazione, che covava da vent’anni, questo sarà determinante per il futuro di questo sport.

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