Differentiation Strategy

Differentiation Strategy

Kevin Holt

73,54 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2022
Materia
Ventas y marketing
ISBN:
9781032222325
73,54 €
IVA incluido
Disponible

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This comprehensive and richly illustrated book, filled with frameworks, tools, and templates, explains how to create a differentiation strategy-a strategy for being different in a way that causes customers to prefer your products and services to those of your competitors.  

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