Inicio > Economía, finanzas, empresa y gestión > Empresa y gestión > Die Preispolitik in einer kritischen Betrachtung während des Unternehmensplanspiels an der AKAD FH Leipzig
Die Preispolitik in einer kritischen Betrachtung während des Unternehmensplanspiels an der AKAD FH Leipzig

Die Preispolitik in einer kritischen Betrachtung während des Unternehmensplanspiels an der AKAD FH Leipzig

Matthias Jahnke

27,63 €
IVA incluido
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Editorial:
GRIN Verlag
Año de edición:
2012
Materia
Empresa y gestión
ISBN:
9783656098478
27,63 €
IVA incluido
Disponible

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Sobre IBD

Studienarbeit aus dem Jahr 2011 im Fachbereich BWL - Sonstiges, Note: 1,0, AKAD-Fachhochschule Leipzig, Veranstaltung: Unternehmensplanspiel, Sprache: Deutsch, Abstract: „Es stimmt nicht, daß die Kosten die Preise bestimmen. Die im Markt erzielbaren Preise definieren die Kosten, die man sich leisten kann' . Dieses Zitat von Rainer Megerle zeigt sehr deutlich, wie wichtig die genaue Abstimmung der Preispolitik in einer globalisierten Wirtschaftswelt ist. Dabei spielen äußere Einflüsse eine immer kritischere und bedeutsamere Rolle.

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