Inicio > Economía, finanzas, empresa y gestión > Empresa y gestión > Ventas y marketing > Der Zusammenhang zwischen Kundenzufriedenheit und Kundenloyalität
Der Zusammenhang zwischen Kundenzufriedenheit und Kundenloyalität

Der Zusammenhang zwischen Kundenzufriedenheit und Kundenloyalität

Annette Giering

84,72 €
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Editorial:
Springer Nature B.V.
Año de edición:
2000
Materia
Ventas y marketing
ISBN:
9783824472390
84,72 €
IVA incluido
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  • Librería Samer Atenea
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Sobre IBD

Annette Giering untersucht empirisch, durch welche Faktoren die Stärke des Zusammenhangs zwischen Kundenzufriedenheit und Kundenloyalität beeinflusst wird.

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