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Demystifying Business Celebrity

Demystifying Business Celebrity

Brad Jackson / Eric Guthey / Timothy Clark

187,15 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2009
Materia
Empresa y gestión
ISBN:
9780415327817
187,15 €
IVA incluido
Disponible

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Sobre IBD

Demystifying Business Celebrity is the first systematic exploration of business celebrity. This book defines what business celebrity is, describes how it is constructed and explains why it exists; raising questions about the impact of business celebrity on our ability to promote the practice of leadership in an enlightened manner.

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    Demystifying Business Celebrity is the first systematic exploration of business celebrity. This book defines what business celebrity is, describes how it is constructed and explains why it exists; raising questions about the impact of business celebrity on our ability to promote the practice of leadership in an enlightened manner. ...
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