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Customer-Centric Project Management

Customer-Centric Project Management

Elizabeth Harrin / Phil Peplow

88,66 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2012
Materia
Empresa y gestión
ISBN:
9781409443124
88,66 €
IVA incluido
Disponible

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Sobre IBD

This short guide explains what customer-centricity means in terms of how you work and its importance for project performance; using tools and processes to guide customer-centric thinking will help you see the results of engagement and demonstrate how things can improve, even on difficult projects. The text provides a straightforward implementation guide to moving your own business to a customer-centric way of working, using a model called Exceed, and provides some guidance for ensuring that customer-centricity is sustainable and supported in the organization. Customer-Centric Project Management is both a practical guide and a rigorous, well-researched text that draws on established models and uses the example of project implementation in a healthcare environment to demonstrate the impact of this significant way of thinking about value. Adopting a customer-centric mindset and using the Exceed process to measure and monitor customer satisfaction will help you move towards working with happier, more engaged stakeholders.

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