Contemporary Marketing

Contemporary Marketing

George El-Rahbani

39,80 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Ventas y marketing
ISBN:
9786208441883
39,80 €
IVA incluido
Disponible

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This book serves as both a compass and a canvas for marketers navigating the dynamic terrain of today’s consumer-driven marketplace. It reflects the convergence of technology, culture, and strategy, highlighting how brands must adapt and evolve to survive in an era characterized by rapid change and heightened consumer expectations.As you delve into these pages, you will discover the driving forces behind contemporary marketing practices data analytics, social media influence, emotional branding, and sustainability.

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