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Computational Advertising

Computational Advertising

Chao Wang / Peng Liu

87,48 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2021
Materia
Informática: cuestiones generales
ISBN:
9781032241401
87,48 €
IVA incluido
Disponible

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Sobre IBD

This book introduces computational advertising, and advertising monetization. It provides a macroscopic understanding of how consumer products in the Internet era push user experience and monetization to the limit.

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