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Competitive International Strategy

Competitive International Strategy

Anders Pehrsson

268,33 €
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Editorial:
Taylor & Francis Ltd
Año de edición:
2020
Materia
Gestión y técnicas de gestión
ISBN:
9780367479824

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Sobre IBD

Contemporary businesses are exposed to global competition enhanced by new information technology and liberalized cross-border transactions in many industries. Drawing on contemporary research, this book addresses international business strategy formulation and implementation in the global competitive market. 

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