Competition is Irrelevant

Competition is Irrelevant

Competition is Irrelevant

Peg Marckworth

29,06 €
IVA incluido
Disponible
Editorial:
Marckworth Associates Inc
Año de edición:
2015
Materia
Ventas y marketing
ISBN:
9780996155342
Páginas:
528
Encuadernación:
Cartoné
29,06 €
IVA incluido
Disponible

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A well-crafted brand gives you the right kind of visibility and builds your reputation. However, most professionals and small business owners leave their brand to chance--or think their logo is their brand.    Being great at what you do isn't enough, explains Peg Marckworth. Your clients need to recognize your unique capabilities and understand why you are the right choice for them. Competition is Irrelevant offers a step-by-step process to identify your unique offering, define your best clients, and determine effective communication strategies.    Competition is Irrelevant is a definitive resource for maximizing potential and profits for your business or career.

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