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City Branding in Chinese Megacity Regions

City Branding in Chinese Megacity Regions

Haiyan Lu

227,94 €
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Editorial:
Taylor & Francis Ltd
Año de edición:
2024
Materia
Planificación urbana y municipal
ISBN:
9781032530574

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Sobre IBD

This book introduces a comprehensive conceptual framework which examines the impact of ecological modernization on city branding, using Chinese megacity regions as examples.

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