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Chinese Business

Chinese Business

Hong Liu

89,02 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2017
Materia
Empresa y gestión
ISBN:
9781138918252
89,02 €
IVA incluido
Disponible

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Sobre IBD

Authored by an academic expert on China, this new edition of Chinese Business moves beyond the traditional narrative to provide a thorough and accessible introduction to Chinese business. Simplistic and stereotyping accounts of cultural differences are rejected in favour of a text that includes Chinese traditions, culture and philosophy. Retaining the broad-ranging, informative style of the first edition, this text has been updated to include discussion of new topics such as internet business and innovation strategies.

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