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China’s Publishing Industry in the Era of Big Data

China’s Publishing Industry in the Era of Big Data

Jing Jie / Junlin Qu / Li Zhang

145,22 €
IVA incluido
Disponible
Editorial:
Springer Nature B.V.
Año de edición:
2022
Materia
Estudios mediáticos
ISBN:
9789811904271
145,22 €
IVA incluido
Disponible

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Sobre IBD

This book introduces China’s current publishing industry in the new era, especially when facing the big challenge from social media and technology transformation. Based on the calculation for the first time, the book and overall size of the content data of publications in China, the book presents 15 cases of Chinese publishers looking for opportunities to develop business, using the technology of big data and Internet. For global readers, it may help to build an overview on China’s publishing industry and business innovation cases of media companies. 

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Otros libros del autor

  • China’s Publishing Industry in the Era of Big Data
    Jing Jie / Junlin Qu / Li Zhang
    This book introduces China’s current publishing industry in the new era, especially when facing the big challenge from social media and technology transformation. Based on the calculation for the first time, the book and overall size of the content data of publications in China, the book presents 15 cases of Chinese publishers looking for opportunities to develop business, usin...
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