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Celebrity Fashion Marketing

Celebrity Fashion Marketing

Angela Lee / Fykaa Caan

83,04 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2023
Materia
Ventas y marketing
ISBN:
9781032007359
83,04 €
IVA incluido
Disponible

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Sobre IBD

This book explores the concept of the celebrity as a human fashion brand, and the effectiveness of the celebrity in promoting fashions and shaping the identity and decisions of fashion consumers.

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Otros libros del autor

  • Celebrity Fashion Marketing
    Angela Lee / Fykaa Caan
    This book explores the concept of the celebrity as a human fashion brand, and the effectiveness of the celebrity in promoting fashions and shaping the identity and decisions of fashion consumers. ...