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破局点:互联网创新案例、策略与方法

破局点:互联网创新案例、策略与方法

沈拓

34,34 €
IVA incluido
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Editorial:
China National Publications Import & Export C
Año de edición:
2017
Materia
Empresa y gestión
ISBN:
9787115454287
34,34 €
IVA incluido
Disponible

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'1.大量的案例剖析与要点提炼,帮助读者切实掌握互联网破局的理念、策略和方法;2.作者在业界有一定知名度,《不一样的平台》《网络人的未来》等均有不错的销量和读者认知度。 内容简介聚焦于互联网破局主题,系统总结了企业互联网破局的几种典型场景,包括如何实现产品规模突破、如何打破竞争对手围追堵截、如何切入用户时间战场、如何把握产业格局新机遇、如何在行业生态中占据有利位置、如何实现弯道超车、如何打造竞争壁垒等,其间辅以大量的案例剖析与要点提炼,帮助读者切实掌握互联网破局的理念、策略和方法,对于传统企业转型升级、创业企业加速成长都具有重要的启发意义。作者简介沈拓'丰富的实践经验':长期致力于企业商业模式设计、战略转型、组织变革与产品创新,曾帮助数十家大型企业推进战略转型,帮助近百个创业企业加速成长,参与投资创业企业数十家;'跨界的行业背景':担任咨询机构CEO、上市公司董事、两家创投基金合伙人、创业加速器联合创始人、研究机构发起人;'深受企业家信赖':以商业培训及专业工作坊方式,培训企业家及职业经理人过万人,帮助多个企业实现创新突破与组织再造; '长期研究与积淀':开创多种转型及创新方法论,出版《移动互联网时代的商业模式创新》《重生战略》《网络人的未来》《重生领导力》《变革的智慧》等专著。发起设立:智信创元咨询创始人;立翼投资创始人。合作担任:清华x-lab,未来生活创新中心创始人;清华学堂在线,沈拓学堂创始人;快创商学院,沈拓学堂创始人;北京青年企业家商会,互联网 研究院创始人;华盖资本,创客创投基金合伙人;青耘资本,京西大健康产业基金合伙人。应邀兼职:上市公司号百控股(600640)董事及战略委员会成员;清华大学学分课程《互联网商业模式创新》主讲老师、清华大学在线MOOC课程《决胜移动互联网:创业者的商业模式课》主讲老师;清华大学、北京邮电大学、快创商学院、营创学院创业导师;

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