Brand Damage

Brand Damage

Brand Damage

Larry G. Linne / Patrick Sitkins

32,43 €
IVA incluido
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Editorial:
AuthorHouse
Año de edición:
2013
Materia
Ventas y marketing
ISBN:
9781481744607

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Personal branding is going to be one of North American businesses’ most critical strategic initiatives in the next 3-5 years. Information is more accessible on individuals than ever before. Social media is making details about people more accessible and creating a ton of data to help people form opinions about individuals. 'Brand Damage - It’s Personal!' deals with the ever-growing importance of personal branding. This book is a practical guide for everyone from teenagers to seasoned professionals. It provides information on how to create and proactively manage your brand, items that can damage a brand, and entertaining stories and illustrations. 3

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