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Bounded Rationality and Behavioural Economics

Bounded Rationality and Behavioural Economics

Graham Mallard

302,35 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2015
Materia
Empresa y gestión
ISBN:
9781138790209
302,35 €
IVA incluido
Disponible

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Sobre IBD

In the last forty years there has been an astonishing surge in our understanding of how people make economic decisions. This book examines the evolution of the two fields credited with such advances, behavioural economics and bounded rationality. It calls for a re-fusion of bounded rationality and behavioural economics, and will be of interest to both students and researcher.

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