Beyond the Balanced Scorecard

Beyond the Balanced Scorecard

Mark Graham Brown

63,76 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2007
ISBN:
9781563273469
63,76 €
IVA incluido
Disponible

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Sobre IBD

Most companies use some form scorecard to measure performance; yet, research suggests that the typical scorecard is based on unsophisticated measurements, resulting in misleading data. This volume details the right metrics for evaluating those aspects of performance not accurately tracked by most companies and government organizations. Through the text, mangers and quality control leaders can learn how to objectively measure customer relationships, employee satisfaction, external business environments, and supplier performance, as well as strategy and financials. This book demonstrates how to construct a performance index, offering example metrics of performance aspects that are difficult to measure.

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