Ausschreibungsmanagement durch Anbieter-Teams

Ausschreibungsmanagement durch Anbieter-Teams

Lucas Klöpfer

73,02 €
IVA incluido
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Editorial:
Springer Nature B.V.
Año de edición:
2019
Materia
Ventas y marketing
ISBN:
9783658277246
73,02 €
IVA incluido
Disponible

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Lucas Klöpfer erforscht die Anbieter-Team-Arbeit internationaler First-Tier-Automobilzulieferer, die sich in wettbewerbsartigen Ausschreibungen um neue Aufträge der Automobilhersteller bewerben und hierfür ressourcenseitig hochgradig in Vorleistung gehen. Die Forschungsschwerpunkte liegen in der Anbieter-Team-Bildung/-Rollenverteilung für eine strukturierte Anbieter-Team-Gestaltung sowie in der operativen Anbieter-Team-Arbeit und der Identifikation von Ressourcenineffizienzen im anbieterspezifischen Ausschreibungsprozess. Aus diesen beiden Forschungsschwerpunkten werden ganzheitliche Handlungsempfehlungen für eine ressourceneffiziente Anbieter-Team-Arbeit internationaler Automobilzulieferer abgeleitet.​

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