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Antimarketing

Antimarketing

Angie Chevallier

24,44 €
IVA incluido
Disponible
Editorial:
Editorial Galerna
Año de edición:
2025
Materia
Ventas y marketing
ISBN:
9786316632319
24,44 €
IVA incluido
Disponible

Selecciona una librería:

  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
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  • Librería Perelló (Valencia)
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  • Donde los libros
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)
Sobre IBD

La construcción de marca, el desarrollo del propio ADN, la creatividad como diferencial, el valor de las ideas, la comunicación y el diseño en general son los temas sobre los que reflexiona Antimarketing. Solamente pensando estrategias desde nosotros mismos, desde quiénes somos, podremos generar ventas reales, crear comunidad y construir la confianza necesaria para seguir adelante. Este es el motor para no abandonar cada vez que las cosas no salen como uno espera, y todos sabemos que esto sucede con más frecuencia de la que aceptamos. La confianza en nosotros mismos es el pilar para avanzar y para expresar una voz que sea propia. Nuestra voz. Nuestra marca.

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