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Aesthetic Communication

Aesthetic Communication

O. Thyssen

47,73 €
IVA incluido
Disponible
Editorial:
Springer Nature B.V.
Año de edición:
2010
Materia
Ventas y marketing
ISBN:
9781349319169
47,73 €
IVA incluido
Disponible

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Sobre IBD

This book deals with the organizational use of aesthetic means. Based on the idea that organizations are systems of communication, it is shown that consciously or not, organizations have always used aesthetic means to reinforce their communication.

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