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Advertising, Society, and Consumer Culture

Advertising, Society, and Consumer Culture

Joyce M. Wolburg / Roxanne Hovland

356,14 €
IVA incluido
Consulta disponibilidad
Editorial:
Taylor & Francis Ltd
Año de edición:
2010
Materia
Empresa y gestión
ISBN:
9780765615466

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Sobre IBD

Suitable for courses in Advertising and Society, this title develops an integrated perspective that gives students a framework for understanding past, present, and future issues in advertising communications.

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