Inicio > Consulta, información y materias interdisciplinarias > Estudios interdisciplinarios > Estudios de comunicación > Ads, Fads, and Consumer Culture
Ads, Fads, and Consumer Culture

Ads, Fads, and Consumer Culture

Arthur Asa Berger

116,01 €
IVA incluido
Consulta disponibilidad
Editorial:
Bloomsbury Publishing plc
Año de edición:
2020
Materia
Estudios de comunicación
ISBN:
9781538137802

Selecciona una librería:

  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
  • Kálamo Books
  • Librería Perelló (Valencia)
  • Librería Elías (Asturias)
  • Donde los libros
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)
¡Pregúntanos!
Sobre IBD

Now in its sixth edition, this book provides an accessible and entertaining overview of advertising in the United States, spanning issues as diverse as sexuality, politics, market research, consumer culture, and more, and helps readers understand the role that advertising plays in our lives.

Artículos relacionados

  • Analyzing Language and Humor in Online Communication
    Misunderstandings in technology-mediated communication can be due to a lack of tone and facial expression on the part of the speaker, which provide additional context clues into the meaning of the message beyond textual representation. As technology becomes more of a ubiquitous element in our interactions with one another, further study into the ways in which language and humor...
  • Defining Identity and the Changing Scope of Culture in the Digital Age
    Since the popularization of Internet technologies in the mid-1990s, human identity and collective culture has been dramatically shaped by our continued use of digital communication platforms and engagement with the digital world. Despite a plethora of scholarship on digital technology, questions remain regarding how these technologies impact personal identity and perceptions of...
  • Cyber Harassment and Policy Reform in the Digital Age
    Mary Schmeida / Ramona S. McNeal / Ramona SMcNeal / Susan M. Kunkle / Susan MKunkle
    ...
  • Sacrament Talk Mastery
    Michael D Callaghan
    Master Your Fears: Unleash Your Potential in Sacrament Talks Even When Nervous or ReluctantAre you a member of The Church of Jesus Christ of Latter-day Saints looking to improve your public speaking skills, specifically for giving sacrament talks, even when you’re feeling anxious? Sacrament Talk Mastery: How to Give a Sacrament Talk When You Really Don’t Want To is the perfect ...
    Disponible

    13,22 €

  • Works like a Charm
    Robert O. McDonald
    Breaks the spell of economic thought by interrogating the widespread language and logic of 'incentives' in public life from a Lacanian perspective.Works like a Charm addresses a simple question: Why are 'incentives' everywhere now? From inducements to work harder at our jobs to tax rebates for corporations, 'incentive' names a general theory of motivation-according to economist...
    Disponible

    49,70 €

  • Confession and Resistance
    Katherine C. Little
    In this study of Wycliffism (or Lollardy), Little explores the relation between confession and the language of medieval selfhood. She then reevaluates the impact of Wycliffite ideas in selections of medieval literature that include confession as a theme. ...

Otros libros del autor

  • CHOICES
    Arthur Asa Berger
    This book is about the never-ending need we have to make choices. If you think about it, we have to decide what time to wake up every morning, what to wear (unless we need to wear a uniform), what to have for breakfast (if we eat breakfast), lunch and dinner (and if we eat in restaurants, what to order), and our need to make all kinds of other choices all day long. Some of our ...
    Disponible

    45,99 €

  • TASTE
    Arthur Asa Berger
    Taste is an enigmatic topic. We recognize that taste plays an important role in our life in that everything we buy and many things we do are governed by our sense of taste. But what exactly is taste? How do we get our sense of taste and how does it affect our everyday lives? Does it evolve as we grow older or is it a constant in our lives? Is it affected by all the 'influencers...
    Disponible

    40,98 €

  • Crowds in American Culture, Society and Politics
    Arthur Asa Berger
    This book builds on Le Bon’s classic, The Crowd, to evaluate the role of crowds in American culture, society and politics. ...
    Disponible

    35,86 €

  • Shakespeare’s 'The Comedy of Errors'
    Arthur Asa Berger
    Arthur Asa Berger’s Shakespeare’s Comedy of Errors uses semiotics along with a psychoanalytic approach to offer a granular analysis of one of Shakespeare’s funniest and most interesting comedies. ...
    Disponible

    36,05 €

  • Everyday Life in the Postmodern World
    Arthur Asa Berger
    This introductory textbook familiarizes students with ideas of key thinkers and perspectives related to postmodern thought and everyday life. The book is unique in that it offers selections from key passages of works of important thinkers as well as from some of the author’s own publications that serve as examples of how to interpret various aspects of culture. The book draws i...
    Disponible

    48,34 €

  • Everyday Life in the Postmodern World
    Arthur Asa Berger
    This introductory textbook familiarizes students with ideas of key thinkers and perspectives related to postmodern thought and everyday life. The book is unique in that it offers selections from key passages of works of important thinkers as well as from some of the author’s own publications that serve as examples of how to interpret various aspects of culture. The book draws i...
    Disponible

    80,58 €