Administración de los servicios turísticos

Administración de los servicios turísticos

Patricia Lujano Meza / Wendy Santos Márquez

14,55 €
IVA incluido
Recíbelo en 3 días
Editorial:
Editorial Ígneo
Año de edición:
2021
ISBN:
9789804360077
14,55 €
IVA incluido
Recíbelo en 3 días

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El libro Administración de los servicios turísticos tiene como objetivo iluminar a los distintos estudiantes de la carrera de Turismo en cuanto al manejo de este tipo de servicios. Este texto engloba conocimientos en gestión estratégica de las actividades turísticas, administración de los servicios turísticos y atención al cliente, manteniendo siempre a este profesional como el enlace entre turistas y propietarios de empresas turísticas.La guía busca hacer aprehensible los fundamentos de la investigación científica y los principios de las ciencias fácticas (sujeto-administración de servicios turísticos-sujeto), esenciales en la administración de servicios, para que los estudiantes puedan ofrecer en su desempeño un servicio honesto, eficiente, responsable y competente. 10

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