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产品经理游戏化设计思维70计

产品经理游戏化设计思维70计

小草老师

42,02 €
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Editorial:
China National Publications Import & Export C
Año de edición:
2017
Materia
Informática: cuestiones generales
ISBN:
9787115459442
42,02 €
IVA incluido
Disponible

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Sobre IBD

'◎跨界产品人倾力打造 ◎兼顾多领域的知识和原理 ◎辅以大量的日常游戏为例 ◎专业资源整合的典范之作 ·本书所指出的设计理念市面上尚未出现。 ·作者IT从业10余年，认证众多、知识面广、经验丰富，并开设《互联网产品经理（掌握独立生存所必需的知识与技能）》、《Axure 高保真原型：移动客户端的设计与制作（含8.0）》、《Axure RP 8.0 基础班：∞从0开始》等专业技能课程，与网易、百度、腾讯等机构均有深度合作。 ·书中内容贴合实际生活，语言简洁，文字干练，读者不会因繁琐的专业术语、复杂的逻辑或枯燥的文字而厌读甚至弃读，相反，图文并茂能够让读者感受到本书的趣味性，在乐趣中学习设计理念。 内容简介本书通过论述游戏设计原理、管理学原理等方法论，结合具体的游戏实例及产品实例，向读者引申出对互联网产品的设计思路和实践结论，以启发互联网从业者、兴趣人士从不同的设计、策划角度推动其互联网产品的良性发展。 本书可作为互联网从业人员在管理产品的过程中随时参考的手册，书中所述思路及方法亦适用于其他IT产品。本书是产品人员、运营人员、需求分析人员、设计人员、开发人员、测试人员的一本好书。作者简介小草老师，产品人、独立讲师。拥有NPDP、CPM、CSM、CSPO等专业认证。从事产品管理工作10余年，拥有多年移动端软硬件产品的管理经验，曾独立负责某国际知名手机厂商大中华区核心产品管理工作、曾独立负责千万级用户的移动互联网产品管理工作等。著有《互联网产品经理（掌握独立生存所必需的知识与技能）》、《Axure 高保真原型：移动客户端的设计与制作》、《Axure RP 8.0 基础班：∞从0开始》等专业技能课程。

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