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A Practical Guide to Planning for E-Business Success

A Practical Guide to Planning for E-Business Success

Anita Cassidy

213,91 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2001
Materia
Informática: cuestiones generales
ISBN:
9781574443042
213,91 €
IVA incluido
Disponible

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Rather than talking Internet hype, A Practical Guide to Planning for E-Business Success shows how to do it -- and do it right -- from beginning to end. The only thing worse than no e-business presence is a bad e-business presence. Well-known authority Anita Cassidy explores using Internet technology to redefine and enable businesses in entirely new ways. She provides a step-by-step process for developing and implementing a solid e-business strategy. The book covers applications such as SCM, ERP, CRM, Knowledge Management, plus Internet and Intranet ROI. It guides readers through the entire process, from planning to execution.

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