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A interação entre emoções e design

A interação entre emoções e design

Paolo Valenziano

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Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Sociedad y cultura: general
ISBN:
9786208915391
52,35 €
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Sobre IBD

As emoções desempenham um papel importante no processo de tomada de decisão, conforme comprovado nas pesquisas analisadas posteriormente neste estudo; além disso, ambientes multimédia estrategicamente concebidos podem melhorar e influenciar a experiência e o comportamento geral do utilizador. Este trabalho irá centrar-se nestas premissas para analisar a relação entre o design e as emoções e os efeitos de meios de comunicação específicos, em particular os websites, sobre a mente humana. O objetivo é explorar o campo das emoções e da computação afetiva e aplicar estes princípios ao design de meios de comunicação visuais, em particular websites.

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