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ПОНИМАНИЕ НАВЫКОВ СТРАТЕГИЧЕСКОЙ КОММУНИКАЦИИ

ПОНИМАНИЕ НАВЫКОВ СТРАТЕГИЧЕСКОЙ КОММУНИКАЦИИ

Даниел Чиле

54,76 €
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2024
Materia
Sociedad y cultura: general
ISBN:
9786207869121
54,76 €
IVA incluido
Disponible

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Sobre IBD

В книге рассматриваются навыки, связанные со стратегической коммуникацией. Приемы и стратегии являются отличительной чертой анализа коммуникации для достижения положительной цели. В книге рассматривается целый ряд вопросов, связанных со стратегической коммуникацией, с акцентом на некоторые жизненно важные элементы коммуникативных навыков, которые до сих пор утвердились в коммуникативной терминологии. В книге вопросы стратегической коммуникации рассматриваются в семи главах: Навыки стратегической коммуникации, Стратегическая коммуникация в домашних СМИ, Антикризисное управление и стратегическая коммуникация, стратегическое планирование, планы управления, связи с общественностью, применение стратегической коммуникации, а также стратегические коммуникационные решения.

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