LIBROS DEL AUTOR: sage publications

3 resultados para LIBROS DEL AUTOR: sage publications

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  • SAGE Brief Guide to Corporate Social Responsibility
    SAGE Publications
    This guide to corporate social responsibility (CSR) provides discussion of key concepts in a short, easy-to-use format. It is divided into sections on key terms, the global stage, corporate governance, corporate social responsiveness, public relations and philanthropy, and implications for corporate financial performance. It is an ideal supplement for business courses or as a r...
    Disponible

    102,44 €

  • SAGE Brief Guide to Business Ethics
    SAGE Publications
    This guide to business ethics provides key terms and concepts related to business ethics in a short, easy-to-use format. It provides objective coverage of theories, corporate social responsibility, human resources issues, consumer protection, and ethical issues in marketing and advertising. It is an ideal supplement for business ethics courses or as a reference for students and...
    Disponible

    101,88 €

  • SAGE Brief Guide to Marketing Ethics
    SAGE Publications
    Marketing ethics is the systematic study of how moral standards are applied to marketing decisions, behaviors, and institutions. This guide to marketing ethics provides all the key terms and concepts in a short, easy-to-use format, with each entry written by a scholar from the field of business or marketing ethics. This essential companion can be used in a number of marketing c...
    Disponible

    102,70 €