LIBROS DEL AUTOR: s gunelius

4 resultados para LIBROS DEL AUTOR: s gunelius

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  • Building Brand Value the Playboy Way
    S. Gunelius
    Susan Gunelius uncovers how a brand about sex survived and thrived despite attacks from every direction, in an increasingly competitive market and jaded consumers. It’s the story of brand building, brand value, brand longevity and the ultimate brand champion. ...
    Disponible

    66,66 €

  • Building Brand Value the Playboy Way
    S. Gunelius
    Susan Gunelius uncovers how a brand about sex survived and thrived despite attacks from every direction, in an increasingly competitive market and jaded consumers. It’s the story of brand building, brand value, brand longevity and the ultimate brand champion. ...
    Disponible

    48,22 €

  • Harry Potter
    S. Gunelius
    The Harry Potter books are the bestselling books of all time. In this fascinating study, Susan Gunelius analyzes every aspect of the brand phenomenon that is Harry Potter. Delving into price wars, box office revenue, and brand values, amongst other things, this is the story of the most incredible brand success there has ever been. ...
    Disponible

    48,20 €

  • Harry Potter
    S. Gunelius
    The Harry Potter books are the bestselling books of all time. In this fascinating study, Susan Gunelius analyzes every aspect of the brand phenomenon that is Harry Potter. Delving into price wars, box office revenue, and brand values, amongst other things, this is the story of the most incredible brand success there has ever been. ...
    Disponible

    66,65 €