LIBROS DEL AUTOR: russell w belk

23 resultados para LIBROS DEL AUTOR: russell w belk

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  • Early Work
    Russell W. Belk / Vibrant Publishers
    Early Work: Situations, Symbolism, and Critiquing the Dominant Paradigm presents the foundational writings of Russell W. Belk, a pioneering figure in consumer behavior research. This book brings together his early scholarship that challenged traditional, economically driven views of consumption and introduced a more symbolic, experiential, and cultural approach to understanding...
    Disponible

    103,81 €

  • An Alternative Approach
    Russell W. Belk / Vibrant Publishers
    An Alternative Approach: Re-enchanting Consumption explores how consumption can be more than routine or rational-it can be magical, emotional, and transformative. In this book, Russell W. Belk challenges conventional marketing models by introducing a human-centered, imaginative perspective on how and why people consume.Belk examines the role of fantasy, mythology, ritual, and s...
    Disponible

    103,71 €

  • Materialism and Consumer Culture
    Russell W. Belk / Vibrant Publishers
    Materialism and Consumer Culture: Questioning What Matters in Life brings together Russell W. Belk’s most influential writings on the complex relationship between people and possessions. This book critically examines how material goods shape personal values, life satisfaction, and identity, and questions the societal consequences of consumerism.Belk explores the psychological a...
    Disponible

    103,53 €

  • Consumer Sense of Self and Identity
    Russell W. Belk / Vibrant Publishers
    Consumer Sense of Self and Identity explores how our possessions, purchases, and consumption habits are deeply intertwined with how we define ourselves. In this landmark book, Russell W. Belk presents a compelling body of work that illustrates how identity is constructed, expressed, and transformed through the things we own and consume.From the concept of the extended self to s...
    Disponible

    103,50 €

  • Globalism and Consumption
    Russell W. Belk / Vibrant Publishers
    Globalism and Consumption delves into the complex relationship between globalization and consumer behavior across cultures, economies, and borders. In this thought-provoking book, Russell W. Belk investigates how global flows of brands, media, and people are reshaping consumption patterns and cultural identities worldwide.Belk’s work critically examines the tension between glob...
    Disponible

    103,65 €

  • Gift-giving, Sharing, and Consumption Holidays
    Russell W. Belk / Vibrant Publishers
    Gift-giving, Sharing, and Consumption Holidays explores the social and symbolic dimensions of giving in consumer culture. In this book, Russell W. Belk dives into the rituals, meanings, and complexities of practices like holiday shopping, charitable giving, and everyday sharing-activities often overlooked in traditional marketing models.Belk examines how gift-giving creates and...
    Disponible

    102,96 €

  • Collecting, Luxury, and the Production of Consumer Desire
    Russell W. Belk / Vibrant Publishers
    Collecting, Luxury, and the Production of Consumer Desire delves into the psychological, social, and cultural drivers behind people’s fascination with rare and luxurious goods. In this book, Russell W. Belk explores the motivations and meanings behind collecting objects-from vintage cars to designer handbags-and how these practices shape and reflect our sense of status, identit...
    Disponible

    103,17 €

  • Magic and Religion in Consumption Practices
    Russell W. Belk / Vibrant Publishers
    Magic and Religion in Consumption Practices uncovers the mystical, spiritual, and ritualistic dimensions of consumer behavior that often go unnoticed in mainstream marketing analysis. In this compelling book, Russell W. Belk explores how religious beliefs, magical thinking, and sacred symbolism influence what we buy, how we use products, and the meaning we assign to consumption...
    Disponible

    103,17 €

  • Historical and Cultural App roaches to Consumption
    Publishers / Russell W. Belk
    Historical and Cultural Approaches to Consumption examines how consumption has evolved over time and how it varies across different societies and cultural contexts. In this book, Russell W. Belk brings together research that places consumer behavior within broader historical, anthropological, and sociological frameworks.From ancient trade practices to modern-day consumer ritual...
    Disponible

    103,28 €

  • Discipline and Liberation in Consumption
    Russell W. Belk / Vibrant Publishers
    Discipline and Liberation in Consumption examines the contrasting forces of control and freedom that shape consumer behavior. In this powerful book, Russell W. Belk explores how individuals navigate societal expectations, personal values, and market influences to either restrain or express themselves through consumption.Belk investigates topics such as voluntary simplicity, fru...
    Disponible

    103,65 €

  • Globalism and Consumption
    Russell W. Belk / Vibrant Publishers
    Globalism and Consumption delves into the complex relationship between globalization and consumer behavior across cultures, economies, and borders. In this thought-provoking book, Russell W. Belk investigates how global flows of brands, media, and people are reshaping consumption patterns and cultural identities worldwide.Belk’s work critically examines the tension between glob...
    Disponible

    85,63 €

  • Early Work
    Russell W. Belk / Vibrant Publishers
    Early Work: Situations, Symbolism, and Critiquing the Dominant Paradigm presents the foundational writings of Russell W. Belk, a pioneering figure in consumer behavior research. This book brings together his early scholarship that challenged traditional, economically driven views of consumption and introduced a more symbolic, experiential, and cultural approach to understanding...
    Disponible

    85,80 €

  • An Alternative Approach
    Russell W. Belk / Vibrant Publishers
    An Alternative Approach: Re-enchanting Consumption explores how consumption can be more than routine or rational-it can be magical, emotional, and transformative. In this book, Russell W. Belk challenges conventional marketing models by introducing a human-centered, imaginative perspective on how and why people consume.Belk examines the role of fantasy, mythology, ritual, and s...
    Disponible

    85,70 €

  • Materialism and Consumer Culture
    Russell W. Belk / Vibrant Publishers
    Materialism and Consumer Culture: Questioning What Matters in Life brings together Russell W. Belk’s most influential writings on the complex relationship between people and possessions. This book critically examines how material goods shape personal values, life satisfaction, and identity, and questions the societal consequences of consumerism.Belk explores the psychological a...
    Disponible

    85,52 €

  • Consumer Sense of Self and Identity
    Russell W. Belk / Vibrant Publishers
    Consumer Sense of Self and Identity explores how our possessions, purchases, and consumption habits are deeply intertwined with how we define ourselves. In this landmark book, Russell W. Belk presents a compelling body of work that illustrates how identity is constructed, expressed, and transformed through the things we own and consume.From the concept of the extended self to s...
    Disponible

    85,49 €

  • Historical and Cultural App roaches to Consumption
    Russell W. Belk / Vibrant Publishers
    Historical and Cultural Approaches to Consumption examines how consumption has evolved over time and how it varies across different societies and cultural contexts. In this book, Russell W. Belk brings together research that places consumer behavior within broader historical, anthropological, and sociological frameworks.From ancient trade practices to modern-day consumer ritual...
    Disponible

    85,27 €

  • Gift-giving, Sharing, and Consumption Holidays
    Russell W. Belk / Vibrant Publishers
    Gift-giving, Sharing, and Consumption Holidays explores the social and symbolic dimensions of giving in consumer culture. In this book, Russell W. Belk dives into the rituals, meanings, and complexities of practices like holiday shopping, charitable giving, and everyday sharing-activities often overlooked in traditional marketing models.Belk examines how gift-giving creates and...
    Disponible

    84,95 €

  • Discipline and Liberation in Consumption
    Russell W. Belk / Vibrant Publishers
    Discipline and Liberation in Consumption examines the contrasting forces of control and freedom that shape consumer behavior. In this powerful book, Russell W. Belk explores how individuals navigate societal expectations, personal values, and market influences to either restrain or express themselves through consumption.Belk investigates topics such as voluntary simplicity, fru...
    Disponible

    85,63 €

  • Magic and Religion in Consumption Practices
    Russell W. Belk / Vibrant Publishers
    Magic and Religion in Consumption Practices uncovers the mystical, spiritual, and ritualistic dimensions of consumer behavior that often go unnoticed in mainstream marketing analysis. In this compelling book, Russell W. Belk explores how religious beliefs, magical thinking, and sacred symbolism influence what we buy, how we use products, and the meaning we assign to consumption...
    Disponible

    85,16 €

  • Collecting, Luxury, and the Production of Consumer Desire
    Russell W. Belk / Vibrant Publishers
    Collecting, Luxury, and the Production of Consumer Desire delves into the psychological, social, and cultural drivers behind people’s fascination with rare and luxurious goods. In this book, Russell W. Belk explores the motivations and meanings behind collecting objects-from vintage cars to designer handbags-and how these practices shape and reflect our sense of status, identit...
    Disponible

    85,16 €

  • Qualitative Consumer and Marketing Research
    Eileen Fischer / Robert Kozinets / Russell W. Belk
    Designed for students, scholars, and marketing research practitioners, this book is designed to take readers through the basics to an advanced understanding in qualitative marketing and consumer research. ...
    Disponible

    79,60 €

  • Collecting in a Consumer Society
    Russell W. Belk
    An examination of the relationship between the development of the consumer society and the rise of collecting by individuals and institutions. The first book to focus on collecting as material consumption. ...
    Disponible

    77,51 €

  • Collecting in a Consumer Society
    Russell W. Belk
    An examination of the relationship between the development of the consumer society and the rise of collecting by individuals and institutions. The first book to focus on collecting as material consumption. ...
    Disponible

    268,24 €