LIBROS DEL AUTOR: peter s fader

4 resultados para LIBROS DEL AUTOR: peter s fader

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  • A Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables
    Leigh McAlister / Peter S Fader / Sloan School of Management
    This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it.This work is in the 'public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the wor...
    Disponible

    15,69 €

  • A Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables
    Leigh McAlister / Peter S Fader / Sloan School of Management
    This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it.This work is in the 'public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the wor...
    Disponible

    29,62 €

  • Estimating Models of Promotion-induced Non-compensatory Choice Behavior Using UPC Scanner Panel Data
    Fader Peter S / McAlister Leigh
    This work has been selected by scholars as being culturally important and is part of the knowledge base of civilization as we know it.This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work....
    Disponible

    14,73 €

  • Estimating Models of Promotion-induced Non-compensatory Choice Behavior Using UPC Scanner Panel Data
    Fader Peter S / McAlister Leigh
    This work has been selected by scholars as being culturally important and is part of the knowledge base of civilization as we know it.This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work....
    Disponible

    27,26 €