LIBROS DEL AUTOR: pete dalton

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  • A Practical Guide to Focus Groups
    Pete Dalton / Sarah McNicol
    The Practical Guide to Focus Groups incorporates ideas from both academic and commercial research, based on evidence from research methods literature, whilst also being practically-focused. The guide is intended as an introduction to setting up and conducting focus groups for people in a variety of roles and sectors. ...
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    12,41 €