LIBROS DEL AUTOR: paul f lazarsfeld

4 resultados para LIBROS DEL AUTOR: paul f lazarsfeld

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  • Personal Influence
    Elihu Katz / Elmo Roper / Paul F. Lazarsfeld
    Reports the results of a pioneering study conducted in Decatur, Illinois, validating Paul Lazarsfeld’s serendipitous discovery that messages from the media may be further mediated by informal 'opinion leaders' who intercept, interpret, and diffuse what they see and hear to the personal networks in which they are embedded. ...
    Disponible

    267,14 €

  • Marienthal
    Hans Zeisel / Marie Jahoda / Paul F. Lazarsfeld
    This study was conducted in 1930 in Austria during the depression, and examines the prolonged effects of unemployment on workers. It combines statistical data, case studies, historical background and reports to offer an insight into how creative innovations can assist in overcoming deprivation. ...
    Disponible

    302,19 €

  • Personal Influence
    Elihu Katz / Elmo Roper / Paul F. Lazarsfeld
    Reports the results of a pioneering study conducted in Decatur, Illinois, validating Paul Lazarsfeld’s serendipitous discovery that messages from the media may be further mediated by informal 'opinion leaders' who intercept, interpret, and diffuse what they see and hear to the personal networks in which they are embedded. ...
    Disponible

    87,24 €

  • Marienthal
    Hans Zeisel / Marie Jahoda / Paul F. Lazarsfeld
    This study was conducted in 1930 in Austria during the depression, and examines the prolonged effects of unemployment on workers. It combines statistical data, case studies, historical background and reports to offer an insight into how creative innovations can assist in overcoming deprivation. ...
    Disponible

    88,57 €