LIBROS DEL AUTOR: nirmalya kumar

1 resultados para LIBROS DEL AUTOR: nirmalya kumar

  • Brand Breakout
    Jan-Benedict E.M Steenkamp / Nirmalya Kumar
    Written by the world’s leading thinkers on brand strategy, this book looks at what Asian and emerging market brands need to do to succeed in international markets and the challenges they face when competing with western brands. ...
    Disponible

    47,91 €