LIBROS DEL AUTOR: nga ki mavis ho

1 resultados para LIBROS DEL AUTOR: nga ki mavis ho

nga ki mavis ho Eliminar filtro Quitar filtros
  • Appraisal and the Transcreation of Marketing Texts
    Nga-Ki Mavis Ho
    This book contributes to growing debates on transcreation, applying an Appraisal Theory approach to texts from luxury brands in Chinese and English to reveal new insights into marketing transcreation. This book will be of interest to students and scholars in translation and marketing studies. ...
    Disponible

    82,90 €