LIBROS DEL AUTOR: m van dijk

6 resultados para LIBROS DEL AUTOR: m van dijk

  • Internet and Democracy in the Network Society
    Jan A.G.M. van Dijk / Kenneth L. Hacker
    Underpinned by up-to-date literature, this important textbook is aimed at students and scholars of communication studies, political science, sociology, political communication, and international relations. ...
    Disponible

    82,84 €

  • Digital Skills
    Alexander J. A. M. van Deursen / Jan A. G. M. van Dijk
    The first book to systematically discuss the skills and literacies needed to use digital media, particularly the Internet, van Dijk and van Deursen’s clear and accessible work distinguishes digital skills, analyzes their roles and prevalence, and offers solutions from individual, educational, sociological, and policy perspectives. ...
    Disponible

    134,34 €

  • Sensory Marketing
    B. Hultén / M. van Dijk / N. Broweus
    The book covers the ongoing shift from mass-marketing and micro-marketing to sensory marketing in terms of the increased individualization in the contemporary society. It shows the importance in reaching the individuals’ five senses at a deeper level than traditional marketing theories do. ...
    Disponible

    48,29 €

  • Sensory Marketing
    B. Hultén / M. van Dijk / N. Broweus
    The book covers the ongoing shift from mass-marketing and micro-marketing to sensory marketing in terms of the increased individualization in the contemporary society. It shows the importance in reaching the individuals’ five senses at a deeper level than traditional marketing theories do. ...
    Disponible

    66,85 €

  • Information and Communication Technology in Organizations
    Bart van Den Hooff / Harry Bouwman / Jan A. G. M. Van Dijk / Jan AGMVan Dijk / Lidwien van de Wijngaert
    How best can we understand why the application of information and communication technology in organizations succeeds or fails? Calling on technical, organizational, social, psychological and economic perspectives, this book provides a fresh and comprehensive framework for answering this question. ...
    Disponible

    151,08 €

  • The Deepening Divide
    Jan A. G. M. Van Dijk / Jan van Dijk
    ...
    Disponible

    193,69 €