LIBROS DEL AUTOR: luis nuno

7 resultados para LIBROS DEL AUTOR: luis nuno

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  • Gamification-Modell für KMUs
    José Luís Reis / Nuno Manuel Teotónio
    Gamification könnte eine nützliche Marketingtechnik sein, die den Einsatz von Spielelementen und Design in realen Kontexten beinhaltet. In diesem Buch geht es darum, die Vorteile zu verstehen, die sich für Unternehmen ergeben können, die Gamification-Techniken einsetzen, um sinnvolle Erfahrungen und Beziehungen mit Marken und ihren Zielmärkten zu entwickeln. Dieser Ansatz biete...
    Disponible

    75,07 €

  • Modèle de ludification pour les PME
    José Luís Reis / Nuno Manuel Teotónio
    La gamification pourrait être une technique de marketing utile qui implique l’utilisation d’éléments et d’un design de jeu dans des contextes réels. Cet ouvrage cherche à comprendre les avantages que peuvent tirer les organisations qui utilisent les techniques de gamification pour développer des expériences et des relations significatives avec les marques et leur marché cible. ...
    Disponible

    75,07 €

  • Modello di gamification per le PMI
    José Luís Reis / Nuno Manuel Teotónio
    La gamification potrebbe essere un’utile tecnica di marketing che prevede l’uso di elementi di gioco e di design in contesti reali. Questo libro cerca di comprendere i vantaggi che possono derivare alle organizzazioni che utilizzano le tecniche di gamification per sviluppare esperienze e relazioni significative con i marchi e il loro mercato di riferimento. Secondo questa linea...
    Disponible

    75,07 €

  • Modelo de gamificação para PME
    José Luís Reis / Nuno Manuel Teotónio
    A gamificação pode ser uma técnica de marketing útil que envolve a utilização de elementos e design de jogos em contextos da vida real. Este livro procura compreender os benefícios que podem advir para as organizações que utilizam técnicas de gamificação no desenvolvimento de experiências e relações significativas com as marcas e o seu mercado-alvo. Nesta linha de pensamento, e...
    Disponible

    75,07 €

  • Deviance
    Luis Nuño
    Deviance: Understanding Societal Norms and Stigmas introduces students to commonly stigmatized identities, stigma management strategies, and relevant research in the field. This anthology encourages readers to dissect the processes whereby society stigmatizes certain populations including sex workers and clients, incarcerated men and women, people with mental disorders, and ind...
    Disponible

    127,45 €

  • Key Concepts in Energy
    Nuno Luis Madureira
    Organized around eight fundamental ideas, Key concepts in energy history explores the discoveries, technologies and new paradigms in the field of energy, and how they have changed the course of history. Complex technical concepts such as the 'rebound effect', 'technological hybridization', 'marginal cost pricing' are explained in clear terms and a balanced and concise account o...
    Disponible

    134,19 €

  • Hypermedia Genes
    Luis Carrico / Nuno Guimaraes
    The design space of information services evolved from seminal works through a set of prototypical hypermedia systems and matured in open and widely accessible web-based systems. The original concepts of hypermedia systems are now expressed in different forms and shapes. The first works on hypertext invented the term itself, laid out the foundational concept of association or li...
    Disponible

    38,49 €