LIBROS DEL AUTOR: jean paul gaudilliere

1 resultados para LIBROS DEL AUTOR: jean paul gaudilliere

jean paul gaudilliere Eliminar filtro Quitar filtros
  • The Development of Scientific Marketing in the Twentieth Century
    Jean-Paul Gaudillière
    The global pharmaceutical industry is currently estimated to be worth $1 trillion. Contributors chart the rise of scientific marketing within the industry from 1920-1980. This is the first comprehensive study into pharmaceutical marketing, demonstrating that many new techniques were actually developed in Europe before being exported to America. ...
    Disponible

    120,41 €