LIBROS DEL AUTOR: janine frauendorf

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  • Customer Processes in Business-To-Business Service Transactions
    Janine Frauendorf
    Janine Frauendorf analyzes how customer processes can be used to optimize the overall service process. Her focus is on the service blueprint: Originally a tool for the design and optimization of the service operator’s internal process, it is now extended taking into account the customer process aspect. She presents significant implications for service...
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    66,35 €