LIBROS DEL AUTOR: howard ibach

3 resultados para LIBROS DEL AUTOR: howard ibach

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  • Already Home
    Howard Frederick Ibach
    In his debut memoir, Already Home, adopted son, Howard Frederick Ibach, invites readers on an inspiring journey that ultimately debunks the widespread notion that adoption is an automatic ticket to suffering and abandonment.As the son of a physician father and a scientist mother, Howard rarely questions his status as adoptee in a family that includes both an adoptive sister and...
    Disponible

    23,80 €

  • How To Write An Inspired Creative Brief, 3rd Edition
    Howard Ibach
    Fundamentals on thinking about and writing the creative brief, the first step in the development of advertising creative. The document, and the process of briefing with the creative brief, can make the difference between mediocre creative solutions and work that measurably improves ROI. ...
    Disponible

    16,65 €

  • How To Write A Single-Minded Proposition
    Howard Ibach
    What is a single-minded proposition? If you know Nike, you know the answer: Just Do It. This is the iconic line known and loved by Nike users worldwide that began its life as a single-minded proposition on a creative brief. Most SMPs don't become this famous. That's because they are exceedingly hard to write. But when they're done well, sometimes they reach this exa...
    Disponible

    16,81 €