LIBROS DEL AUTOR: harlan e spotts

6 resultados para LIBROS DEL AUTOR: harlan e spotts

harlan e spotts Eliminar filtro Quitar filtros
  • Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty
    Harlan E. Spotts
    ​​This volume includes the full proceedings from the 2004 Academy of Marketing Science (AMS) Annual Conference held in Vancouver, Canada, entitled Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty. It include papers aimed to create awareness of the issues, trends, and advances associated with current marketing theories and practi...
    Disponible

    209,78 €

  • Creating and Delivering Value in Marketing
    Harlan E. Spotts
    ​​Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presenta...
    Disponible

    135,75 €

  • Proceedings of the 2002 Academy of Marketing Science (AMS) Annual Conference
    Harlan E. Spotts
    Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentati...
    Disponible

    135,55 €

  • Marketing, Technology and Customer Commitment in the New Economy
    Harlan E. Spotts
    ​This volume includes the full proceedings from the 2005 Academy of Marketing Science (AMS) Annual Conference held in Tampa, Florida, entitled Marketing, Technology and Customer Commitment in the New Economy. It include papers aimed to create awareness of the issues, trends, and advances associated with current global marketing challenges. Founded in 1971, the Academy of Mark...
    Disponible

    135,83 €

  • Revolution in Marketing
    Harlan E. Spotts
    Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentati...
    Disponible

    68,11 €

  • Marketing, Technology and Customer Commitment in the New Economy
    Harlan E. Spotts
    ​This volume includes the full proceedings from the 2005 Academy of Marketing Science (AMS) Annual Conference held in Tampa, Florida, entitled Marketing, Technology and Customer Commitment in the New Economy. It include papers aimed to create awareness of the issues, trends, and advances associated with current global marketing challenges. Founded in 1971, the Academy of Mark...
    Disponible

    49,76 €