LIBROS DEL AUTOR: claus peter h ernst

2 resultados para LIBROS DEL AUTOR: claus peter h ernst

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  • The Drivers of Wearable Device Usage
    Claus-Peter H. Ernst
    Thisbook collects multiple research articles studying the factors influencing wearabledevice usage. Based on multiple empirical studies, which research differentkinds of wearable devices such as smartwatches, activity trackers, andsmartglasses, potential drivers of wearable device usage are identified andevaluated. Overall, the book provides novel and important insights for bot...
    Disponible

    66,71 €

  • Factors Driving Social Network Site Usage
    Claus-Peter H. Ernst / Claus-Peter HErnst
    Based on multiple surveys, the present book gives valuable insights into the factors driving Social Network Site usage behavior for both practitioners and academics. By empirically evaluating multiple influence factors, it contributes to the current body of knowledge on Social Network Site usage behavior and provides multiple practical implications for Social Network Site servi...
    Disponible

    67,09 €