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LIBROS DEL AUTOR: alfred s roach

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Why is the United States Losing the War of Words in the Global War on Terror? Identifying Causes of Failure in U.S. Communication Strategy

Alfred S. Roach

The U.S. (U.S.) Government’s ability to influence friends and foes around the world has immense strategic implications that can either enhance U.S. strategic objectives or contribute to a loss of U.S. power. Nine years after the beginning of the Global War on Terror, America’s credibility is at an all time low in the eyes of world opinion. This is largely due to the loss of eff...

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