Estilos de vida digital

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  • Health and Fitness Social Media Prompts
    BuzzTrace
    Writing a 60,000 word book? Piece of cake. Writing a 140 character tweet? Awkward silence. On the surface social media seems easy--just say what’s on your mind! But saying what’s on your mind rarely leads to more followers, and frequently even leads to unfollows. The creative minds behind the audience-building online social software BuzzTrace created this book of over 200 promp...
    Disponible

    4,63 €

  • Social Media Data Extraction and Content Analysis
    Shalin Hai-Jew
    In today’s society, the utilization of social media platforms has become an abundant forum for individuals to post, share, tag, and, in some cases, overshare information about their daily lives. As significant amounts of data flood these venues, it has become necessary to find ways to collect and evaluate this information. Social Media Data Extraction and Content Analysis explo...
    Disponible

    313,90 €

  • Managing Public Relations and Brand Image through Social Media
    Each consumer now has the power to be a journalist, reviewer, and whistle blower. The prevalence of social media has made it possible to alter a brand’s reputation with a single viral post, or spark a political movement with a hashtag. This new landscape requires a strategic plasticity and careful consideration of how the public will react to an organization’s actions. Particip...
    Disponible

    256,02 €

  • Mitchell Levy on Creating Thought Leaders (2nd Edition)
    Mitchell Levy
    In today’s world where an organization’s prospect has access to more information about the industry, key firms within that industry, and customer testimonials of those using products and services from companies in the industry, how can any organization stand out? In some industries, buyers have conducted 75 percent of their research on the Internet prior to talking to any firms...
    Disponible

    23,48 €

  • New Opportunities for Artistic Practice in Virtual Worlds
    Denise Doyle
    Although virtual worlds continue to grow in popularity, a substantial amount of research is needed to determine best practices in virtual spaces. The artistic community is one field where virtual worlds can be utilized to the greatest effect. New Opportunities for Artistic Practice in Virtual Worlds provides a coherent account of artistic practices in virtual worlds and conside...
    Disponible

    254,97 €

  • World of Warcraft Guide
    Joseph Joyner
    This Massively Multiplayer Online Role-Playing Game (MMORPG) has been one of the most played and liked online games since the mid 2000’s. The game is part of the Warcraft Universe Series with expansive 3D environment and characters. Created by Blizzard Entertainment, the game allows players to create custom characters ranging from many races and classes such as humans, elves, d...
    Disponible

    11,16 €

  • Handbook of Research on Effective Advertising Strategies in the Social Media Age
    Nurdan Oncel Taskiran / Recep Yılmaz
    Social media pervades people’s awareness and everyday lives while also influencing societal and cultural patterns. In response to the social media age, advertising agents are creating new strategies that best suit changing consumer relationships. The Handbook of Research on Effective Advertising Strategies in the Social Media Age focuses on the radically evolving field of adver...
    Disponible

    439,46 €

  • Organizations and Social Networking
    Po Li
    The modern business landscape demands that organizations maintain an online presence to network with their customers and investors. Therefore, understanding the link between social media and e-business is an important first step in cultivating these internet-based relationships. Organizations and Social Networking: Utilizing Social Media to Engage Consumers provides a broad inv...
    Disponible

    243,17 €

  • I’m on Facebook--Now What (2nd Edition)
    Jason Alba / Jesse Stay / Rachel Melia
    Facebook took the internet by storm and brought social media to the masses. There are now over 1 billion people using the site monthly, from all around the world. And Facebook, along with other popular social media properties, has revolutionized marketing. Where marketing was once dominated by one way messages to the masses, it is now much more relationship based. And while...
    Disponible

    22,22 €

  • Using Social and Information Technologies for Disaster and Crisis Management
    Using Social and Information Technologies for Disaster and Crisis Management highlights examples of disaster situations in recent years in which social and information technologies were useful in distributing and receiving information updates. This comprehensive collection brings together research for practitioners and researchers interested in the uses of information technolog...
    Disponible

    229,73 €

  • Social Media Mining and Social Network Analysis
    Xu
    Social Media Mining and Social Network Analysis: Emerging Research highlights the advancements made in social network analysis and social web mining and its influence in the fields of computer science, information systems, sociology, organization science discipline and much more. This collection of perspectives on developmental practice is useful for industrial practitioners as...
    Disponible

    229,54 €

  • Social Media and the New Academic Environment
    Patrut
    As web applications play a vital role in our society, social media has emerged as an important tool in the creation and exchange of user-generated content and social interaction. The benefits of these services have entered in the educational areas to become new means by which scholars communicate, collaborate, and teach. Social Media and the New Academic Environment: Pedagogica...
    Disponible

    230,33 €

  • Next Generation Search Engines
    Recent technological progress in computer science, Web technologies, and the constantly evolving information available on the Internet has drastically changed the landscape of search and access to information. Current search engines employ advanced techniques involving machine learning, social networks, and semantic analysis. Next Generation Search Engines: Advanced Models for ...
    Disponible

    256,63 €

  • Social and Organizational Impacts of Emerging Mobile Devices
    Joanna Lumsden
    As mobile devices become increasingly diverse and continue to shrink in size and weight, their portability is enhanced but, unfortunately, their usability tends to suffer. Ultimately, the usability of mobile technologies determines their future success in terms of end-user acceptance and, thereafter, adoption and social impact. Widespread acceptance will not, however, be achiev...
    Disponible

    255,88 €

  • Libraries, Telecentres, Cybercafes and Public Access to ICT
    Ricardo Gomez
    Public venues are vital to information access across the globe, yet few formal studies exist of the complex ways people in developing countries use information technologies in public access places. Libraries, Telecentres, Cybercafes and Public Access to ICT: International Comparisons presents groundbreaking research on the new challenges and opportunities faced by public librar...
    Disponible

    256,80 €

  • Social Knowledge
    For the past two decades, executives have struggled to develop effective ways of sharing what their organizations know. Organizational leaders are now seeking ways to share knowledge with both internal and external stakeholders driven by concerns such as downsizing, the impending retirement of baby boomers, terrorism, and a host of other organizational challenges. Social Knowle...
    Disponible

    236,35 €

  • Online Assessment and Measurement
    ...
    Disponible

    112,28 €

  • Cases on Online Discussion and Interaction
    Discussion, whether in online or face-to-face environments, is central to attaining and disseminating information. Cases on Online Discussion and Interaction: Experiences and Outcomes contains examples of online discussions in a variety of contexts and for a variety of purposes, allowing readers to understand what is likely to facilitate discussion online, what is likely to enc...
    Disponible

    236,63 €

  • Interactive Web-Based Virtual Reality with Java 3D
    Chang Dong Cheng / Chi Chung Ko
    With the emergence of the Java 3D API, the creation of high quality 3D animated graphics for Java applications and applets becomes a possibility. With numerous aspects of the business, science, medical, and educational fields implementing this technology, the need for familiarity of Java 3D amplifies. Interactive Web-Based Virtual Reality with Java 3D provides both advanced and...
    Disponible

    217,19 €

  • Youtube For Beginners
    Joseph Joyner
    There are several reasons why you might decide to start up a YouTube channel, but regardless of your reason for starting your channel the desired outcome is the same. You want to create content regularly and frequently, that is high quality and unique and works to build a brand for yourself so that you’re able to gain more views and more subscribers. At the end of the day the g...
    Disponible

    11,13 €

  • Jill Rowley on #SocialSelling
    Jill Rowley
    Jill Rowley on #SocialSelling: 140 Tweets on Modern Selling the Social Way plays an important role in making key initiatives to enrich other people’s careers and elevate the profession of sales. It details how to develop modern business strategies through social media, and how these factors change the old-style way of increasing revenue, making every single task easier, meet pr...
    Disponible

    22,47 €

  • Desenhando Com Turtle Graphics – Python
    Helio H. Monte-alto
    Este livro, parte de uma série de livros sobre ensino de programação e matemática por meio de Turtle Graphics, propõe uma abordagem de ensino cujo objetivo principal é auxiliar professores que queiram utilizar linguagens de programação do tipo Logo (também conhecidas como Turtle Graphics, ou Gráficos de Tartaruga) em sala de aula, de modo a introduzir conceitos matemáticos impo...
    Disponible

    25,48 €

  • Don’t Be the Weakest Link
    Shayne Kawalilak
    Shayne and Charles bring over 50 years of security and privacy expertise to this masterfully crafted blueprint for surviving in this new digital landscape. Introducing the Weakest Link Scale, this book helps you improve your Knowledge Rank and learn to adapt to your Response Rank, empowering you to learn at your own pace and respond to threats securely. Packed with real-world e...
    Disponible

    14,92 €

  • Don’t Be the Weakest Link (BR)
    Shayne Kawalilak
    This is the Bionic Reading® edition for readers with ADHD.Shayne and Charles bring over 50 years of security and privacy expertise to this masterfully crafted blueprint for surviving in this new digital landscape. Introducing the Weakest Link Scale, this book helps you improve your Knowledge Rank and learn to adapt to your Response Rank, empowering you to learn at your own pace...
    Disponible

    22,76 €

  • Don’t Be the Weakest Link (BR)
    Shayne Kawalilak
    Shayne and Charles bring over 50 years of security and privacy expertise to this masterfully crafted blueprint for surviving in this new digital landscape.Introducing the Weakest Link Scale, this book helps you improve your Knowledge Rank and learn to adapt to your Response Rank, empowering you to learn at your own pace and respond to threats securely. Packed with real-world ex...
    Disponible

    15,65 €

  • Detonando Os Videogames
    M.nascimento / Mário Nascimento
    Jogar videogame a princípio é só diversão, mas esse mercado está longe de ser brincadeira, movimenta por ano quase 2 trilhões de dólares. Porém, apesar dos números, existem poucos estudos acadêmicos são realizados sobre esse mercado. Desse modo, esse livro e sua pesquisa teve como intenção ampliar um pouco esse conhecimento de um mercado tão particular, intenso e interessante, ...
    Disponible

    12,43 €

  • Codename Revolution
    George K. Thiruvathukal / Steven E. Jones
    ...
    Disponible

    29,15 €

  • Adventure
    Jamie Lendino
    The sprawl of Adventure. The addictiveness of Breakout. The intensity of Space Invaders.Once upon a time, you could only experience this kind of excitement at the arcade. But in 1977 that changed forever. You, and maybe a friend or a sibling, could instantly teleport from your own living room to a dazzling new world-with nothing more than a small plastic cartridge.This was the ...
    Disponible

    19,59 €

  • Data Analytics and Influencer Marketing for Cultivating Brand Evangelism and Affinity
    Influencer marketing leverages the reach and trust of influencers to enhance brand awareness, affinity, and evangelism. Influencers who genuinely resonate with the brand can provide authentic endorsements, which are more likely to be trusted by their followers. This trust translates into stronger brand affinity and loyalty. Effective influencer campaigns have the potential to g...
    Disponible

    347,94 €

  • Data Analytics and Influencer Marketing for Cultivating Brand Evangelism and Affinity
    Influencer marketing leverages the reach and trust of influencers to enhance brand awareness, affinity, and evangelism. Influencers who genuinely resonate with the brand can provide authentic endorsements, which are more likely to be trusted by their followers. This trust translates into stronger brand affinity and loyalty. Effective influencer campaigns have the potential to g...
    Disponible

    262,50 €


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